Dazed has uploaded these stunning images shot by the ex-Dior Homme designer Hedi Slimane for Prada Parfums’ release of their first male fragrance in Prada Amber. The classic black and white photography is slightly reminiscent of the Jil Sander ads with the beautiful tousled boys in crisp shirts and evokes a similarly subdued mood.
But that’s where the similarities end, while there was a pan euro feel to the aforementioned menswear ads, these pique polos and T’s smack of a rude boy, distinctly English, aplomb. Which is perfectly in keeping with the young models, Louis and Claude Simonon, the progeny of Paul and Tricia Simonon, the bass player and manager (respectively) of The Clash.





























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